Product collection with a fishermen’s community in the SW
Pescarte focused on developing a collection of objects in four fishing harbours in the Odemira district, SW Portugal.
The overall objective was to empower the local fisher community using their craft skills in order to increase economic sustainability besides their fishing activity. Responsible involvement of the stakeholders as starting point, the aim was to develop products that can be produced and commercialised locally.
This field intervention was preceded by the work of two anthropologists who’s input became key for our relation with people and place.
Our approach took on the local culture and knowledge, focusing on common techniques and available materials, as well as existing interpretation of material culture and “making by”. The collection of decorative and playful utilities proposes to create synergies between the handicraft production, local institutions and the local commerce — specially between the local (more established) craftspeople from the CACO association and the fishermen. The commercialisation should contribute to support fishermen and their families in times when they can’t go out to sea. We organised gathering moments with all the craftspeople and fishermen to build real relations and network. To close the cycle, besides workshops on production and quality control, we made a travelling exhibition format and a outdoor movable sales point.